Digital & Creative
Fort WashingtonPennsylvania Contract Mar 17, 2021


Job Responsibilities:

  • Be the expert on the brand, its 50+ markets, and its buyer segments
  • Adopt brand voice and style guidelines, and help to shape its tone as the brand evolves
  • Use dynamic storytelling to promote high-quality home products and services
  • Write persuasive copy for various media, including website, blog, email, brochures and other print materials, signage, video and radio scripting, presentations, and advertising
  • Proofread, edit, and provide additional copy support as needed for consistent accuracy within the style guidelines
  • Establish strategies and systems for managing our copy across customer and product segments for efficiency and consistency
  • Maintain a high standard for quality work completed on deadline
  • Collect, curate, and communicate key messaging to a full spectrum of stakeholders, including consumers, shareholders, the media, and internal audiences
  • Interact with colleagues on all levels within the company, across many divisions
  • Regularly research market trends and competing brands
  • Contribute to fostering a collaborative culture with fellow marketing professionals, and work with that team to brainstorm, strategize, and concept creative solutions


  • Bachelor’s degree (in Communications, Journalism, English, or related field) or equivalent experience.
  • 2-4 years professional copywriting experience for a strong brand.
  • Experience writing for various media, including digital, print, and video
  • Familiarity with SEO and other best practices writing for digital
  • Excellent time management skills and ability to work independently
  • Creative and strategic thinking
  • Enthusiastic attitude and a proactive contributor
  • Comfortable working collaboratively on digital platforms (Workfront, Zoom, Teams, Slack)
  • Be prepared to share a portfolio of work